The Garlands consolidates its direct-mail marketing into a splashy, magazine-style quarterly publication.
The Garlands of Barrington
The Client
The Garlands
Barrington, IllinoisThe Marketing Partner
Liana Allison of Allison Consulting brought us this project. Liana specializes in marketing for the special audiences served by senior living communities. She also dabbles in home staging and redesign as AC by Design.
The Idea
The leadership of The Garlands of Barrington, a luxury senior living community, wished to shift focus from their usual monthly promotional postcard to a high-end, splashy, magazine-style mailer.
The Target
The Garlands offers resort-style, luxury living for seniors aged 55 and over who want a place that fits their active lifestyle now while safeguarding their future comfort and needs as they age.
The Deliverables
- Quarterly magazine-style mailers
- Print Ads
- Digital Ads
Over the years, In.cite Studio has also partnered with The Garlands to work on corporate collateral and website design.











